Think differently


Have you ever noticed that when you do a word search or a puzzle that has you stumped, if you turn it around and look at it upside down, the words or puzzle pieces suddenly jump out and bite you? Sometimes you need to think differently and look at things from a different perspective to find a solution.

How we measure our business has a large impact on how successful we are. It’s a universal standard to measure your business according to the bottom line. The more profitable you are, the more successful your business. However, when you chase profits, financial targets and turnover figures, then your mindset, approach and process is all about you and money.

As a business and executive coach, I’ve seen the results. So today I want to challenge you to think differently and identify how to measure your business differently.

Allow yourself to have non-goal-directed thoughts

I often preach about the importance of having goals. However, sometimes our goals are our constraints. We become so single-minded in our approach that we lose focus on the bigger picture and miss opportunities that may present ourselves.

Stop thinking about yourself and your business

Instead of looking at every opportunity as “what’s in it for me”, try and focus on how you can help your clients or customers. What are they looking for? What solution can you provide? By adapting your model, service or product to meet a customer’s need, you could stumble upon a new product, new service or new stream of revenue.

Study another industry

Chat to other people in other industries about the way they do things. Could their processes, methodologies, strategies work in your business?

Work backwards

We often map our processes in a step by step plan that builds over time. By starting with the end goal and working backwards, you are more likely to find the right path.

“Browse” when you think

Allow yourself to explore and get lost in your brainstorming and thinking. We are so strapped for time that we often go for the quickest solution, which may not necessarily be the best solution. Allow yourself to “browse” the shelves of your brain for new ways of doing things.

To move forward, you can’t keep doing the same thing you’ve always done, or think the same way you’ve always thought. It’s time to think differently.

Let me help you.

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